Is there really an AFFORDABLE option for website design and branding needs?

There is a very simple answer here. Yes! However, let me take some time to unpack why this is such a simple answer. Over the last few years I have looked very extensively into website design options. Unfortunately they come at a cost. A major cost! Some might be free upfront, which is attractive for church plants or small businesses that are just getting off the ground, but is it best of the long term health of your organization?

Often times the math does not support the premise. So let’s do some math! I know an organization that is paying over $42K a year to have a website that is safe and SEO friendly… that is absurd! The basic math shows that in the next 10 years that website will cost the organization $420,000! Imagine if I created a website for that organization for a one time up front cost of $5,000 with an ongoing annual cost of $300 with SquareSpace, $1000 a year in website upgrade and new pages, and a $30 a month SEO company to help maximize search engine optimization (maybe not needed, but certainly an option). Over the same 10 year period, the Creative Co. would be able to offer a website for only $16,800 that would be even more effective! That is an over $400,000 savings over the next 10 years.

Most website design organizations “specialize” in something, but truthfully, most of what they specialize in is way overvalued! SEO (Search Engine Optimization) is not something you need a specialist for. Recently I created a website for a business in the Sacramento are who was paying thousand of dollars in annual fees for a poorly functioning and sadly outdated website. Any time they needed a simple change they were charged $500. Sound familiar? This is how most website companies make their money. I was able to create a website for under $3000 in a week and the owner has raved about how much this change has boosted business and made their website so much more reliable and beautiful. Oh, did I mention that I also created a whole branding overhaul!?!?! This type of work does not have to cost absurd amounts of money.

The Creative Co is different. We are mission forward, creativity centric, and budget friendly. The upfront cost may be a little more, but the long term savings are amazing!!

Reach out to mark@thecreativeco.org to start the process of getting a new website. Your long term plans will thank you!

• The Creative Co.